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Learn more about the areas of monitoring, online marketing and social media in our blog. You will find interesting stories and anecdotes from our office. Find out more about our company, the team and our work on our blog. Of course, we appreciate any amount of comments and stimulating discussions about our posts.

Social Bots: What you should know about them

, - Marketing, Social Media

The US elections, the Ukraine conflict, the German refugee question and this year’s campaign for the federal election –these topics are connected by the discussion on social bots. Its use is being discussed more and more frequently, it is questioned how many bots there are in social networks and, especially, how and if they can influence the formation of opinion.

Social Bots: What you should know about them

CURE TOOLTEST Social Media Monitoring: Results of the first 4 tools

, - Monitoring, Tools

Which tool helps me find the most results to my company through social listening, so that I can protect it and win customers? Which tool gives me the best insights through good preparation of the data? Which tool is easy to handle? CURE will examine these issues at the CURE TOOLTEST. Of the first four web & social media monitoring tools that we have tested, one makes the best overall impression.

CURE TOOLTEST Social Media Monitoring: Results of the first 4 tools

CURE TOOLTEST Social Media Monitoring: Test Design

, - Monitoring, Tools

As an independent quality service provider on the web & social media monitoring area we rely on efficient monitoring tools at CURE S.A. and focus on the latest trends and technologies to provide good service to our customers on a daily basis. We ensure that we always have the best tools in use with regular tool tests. In doing so, we pay particular attention to functionality, usability, design and on result quality.

CURE TOOLTEST Social Media Monitoring: Test Design

Early Warning – Alarm in the Social Web

, - Monitoring

The best-known phenomenon in social web is the shitstorm: a self-perpetuating wave of critical articles in social networks, blogs and comments about a person, a product or a business. If such an article is detected via Social Media Monitoring and if it is communicated early and appropriately through early-warning, valuable time is gained to deal with the crisis and if necessary to totally dismantle it.

Early Warning – Alarm in the Social Web

Full monitoring with extensive coverage of sources

, - Monitoring, Tools

The first steps toward an organised brand monitoring have been taken: Aims based on Social Media strategy have been set, a suitable monitoring tool has been chosen and first search algorithms have been written, remits have been delivered and fundamental processes have been codified. So, if the chief asks en passant: “And what exactly is supervised now?” and you answer: “Well, everything. The whole web and social networks…”, well then you are right in having the collywobbles. How comprehensive is monitoring? Can one be sure that nothing relevant in the net slips through the net?

Full monitoring with extensive coverage of sources

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